Thursday, June 30, 2016

The Exterminator (1980) The Movie Promotional Booklet published by The Interstate Corporation

As part of marketing The Exterminator in the USA writer director James Glickenhaus and producer Mark Buntzman put a four page full color Promotional Booklet in the entertainment trade magazine Variety. It consisted of pictures from the movie and almost no text. The advert resulted in a lot of interest from different distributors in the USA. Among the pictures are a few photos not seen in other promotional material for the movie. On the front and back cover we have pictures from the Vietnam footage, including the iconic image of a GI soldier being thrown into the air by a massive explosion. This image of the soldier was at the beginning intended to be key art of the marketing campaign but it was soon replaced by the flamethrower wielding man in a biker helmet.




If you´re lying, I´ll be back...



No comments:

Post a Comment